top of page
  • Writer's pictureEko Lance

Web3 Careers Beyond Coding: A Guide to Non-Tech Opportunities

Image depicting a community manager interacting with users on social media.
Source: Freepik

Web3 has emerged as a game-changer, revolutionizing how we interact with the digital world. While many people associate Web3 with coding and technical roles, there's a wealth of non-tech opportunities in the blockchain industry waiting to be explored.

According to Web3.Career, 18,000+ Web3 jobs are available at 2,300+ Web3 Projects across the globe. The numbers are interesting indeed, but there is a lack of clarity among people as to what kind of jobs are available and whether these Web3 jobs require technical skills like coding and programming.

If you're looking to dive into the exciting realm of Web3 careers but don't have a background in coding, this guide is your roadmap to a world of possibilities. In this article, we'll show you ways to embrace non-tech Web3 opportunities.

Understand the Basics - Blockchain Technology

Having a fundamental understanding of blockchain technology can significantly enhance your ability to excel in non-tech roles as well as get you Web3 jobs. You'll be well-equipped to thrive in Web3; embracing the opportunity that bridges the gap between technology and the broader community.

In simple steps, let’s discuss the importance of understanding blockchain technology for non-tech roles within the Web3 space, with insights on how to acquire this knowledge effectively.

Importance of Blockchain Literacy to Non-Tech Professionals

In today's ever-changing digital world, grasping the intricacies of blockchain technology isn't just essential for only tech professionals. It's now a fundamental skill for non-tech professionals too, as blockchain has the power to transform industries and redefine the way we handle business operations and data management. Outlined below are the reasons why this is important:

  • Clear Communication: One of the key advantages of having a grasp of blockchain technology in a non-tech role is the ability to communicate effectively. Whether you're in Web3 marketing, community management, legal compliance, project management, or content creation, being able to explain blockchain concepts to colleagues, clients, or the community is invaluable. It fosters transparency, trust, and streamlined decision-making.

  • Informed Decision-Making: Non-tech professionals often need to make critical decisions that impact Web3 projects. Understanding blockchain technology allows you to make informed choices related to partnerships, compliance, marketing strategies, and project management. It helps you anticipate potential challenges and opportunities within the Web3 ecosystem.

  • Tailored Strategies: When you're well-versed in blockchain, you can develop tailored strategies that align with the unique characteristics of decentralized systems. This means crafting marketing campaigns that resonate with blockchain enthusiasts, creating legally compliant solutions for blockchain projects, or structuring project management workflows that accommodate the decentralized nature of Web3.

How to Learn about the Blockchain Technology

Acquiring a fundamental understanding of blockchain technology doesn't require you to become a developer. Here are some effective ways to get started:

  • Online Courses and Training: There are numerous online courses designed for beginners. Platforms like Coursera, Udemy, and edX offer courses on blockchain fundamentals.

  • Books and Whitepapers: Explore books and whitepapers written by blockchain experts. Books like "Mastering Bitcoin" by Andreas M. Antonopoulos and "Blockchain Basics" by Daniel Drescher provide comprehensive insights into blockchain technology. Additionally, reading the original Bitcoin whitepaper by Satoshi Nakamoto is a foundational step.

  • Blockchain Communities: Engage with blockchain communities and forums like EkoLance Discord channel, Reddit's r/ethereum, and r/bitcoin. These platforms offer discussions, news, and insights directly from the blockchain community. Engaging in discussions can help you gain practical knowledge.

  • Attend Web3 Conferences: Discover upcoming Web3 events through platforms like Eventbrite. This can provide immersive learning experiences. You'll have the opportunity to attend workshops, panel discussions, and networking events where you can learn from industry experts and enthusiasts.

  • Experiment with Wallets and Transactions: To gain hands-on experience, consider setting up a cryptocurrency wallet, downloading Binance, and making small transactions. Interact with decentralized applications (DApps) like Open Sea and Pancake Swap. This practical experience can deepen your understanding of blockchain technology.

Misconceptions About Non-Tech Web3 Jobs

Image of a person presenting Web3 concepts to a diverse audience
Source: Freepik

Many believe you have to be a highly technical professional to work in Web3 but that's not true. This and more are several common misconceptions about non-tech jobs within this field. These misconceptions often deter individuals from exploring rewarding career opportunities that don't require a deep technical background. Let's debunk some of these myths:

  • All Web3 Jobs Require Coding Skills

    • Misconception: Many people assume that every job in the Web3 space demands coding proficiency.

    • Reality: While coding skills can be advantageous, Web3 encompasses a diverse range of roles, including marketing, community management, legal, project management, business development, etc. All of these job roles require different skill sets.

  • Non-Tech Roles Are Less Valuable

    • Misconception: Some believe that non-technical roles within Web3 projects are less important or impactful.

    • Reality: Non-tech roles are crucial for the success of Web3 projects. Effective marketing, SEO content creation, community engagement, and project management are all essential components of a thriving Web3 ecosystem.

  • Limited Growth Opportunities

    • Misconception: It's often thought that non-tech roles in Web3 projects have limited career growth potential.

    • Reality: The Web3 space is expanding rapidly, creating numerous opportunities that did not exist 5 years ago for career growth and specialization in non-tech roles. An example is AI prompt engineers that help Web3 brands generate text and images within a timeframe. With dedication and expertise, individuals can climb the ranks and make significant contributions.

  • Technical Knowledge Is Irrelevant

    • Misconception: Some assume that non-tech professionals in Web3 can completely disregard technical knowledge.

    • Reality: While you may not need to code, having a basic understanding of blockchain technology, cryptocurrencies, and smart contracts can be beneficial. It helps you communicate effectively and make informed decisions in your role.

  • Lack of Recognition and Influence

    • Misconception: Non-tech professionals may believe they won't receive the same recognition and influence as their technical counterparts.

    • Reality: Non-tech experts can have a substantial impact on Web3 projects. Through their career, they can drive adoption and success, earning them recognition and influence.

  • Non-Tech Roles Are Less Competitive

    • Misconception: Some may assume that non-tech positions are less competitive than technical roles.

    • Reality: Non-tech roles can be highly competitive, as they often require a unique combination of skills, such as marketing expertise, legal knowledge, or community management skills. Professionals in these fields need to stay ahead of trends and continually refine their skills.

  • Minimal Technical Upskilling Opportunities

    • Misconception: Individuals in non-tech roles may think they have fewer opportunities to upskill in technical areas.

    • Reality: Many Web3 projects and platforms like EkoLance offer training and development opportunities for employees in non-technical roles to gain a deeper understanding of blockchain technology and related concepts.

In Demand Non-Tech Skills In The Blockchain Industry

The demand for Web3 professionals extends beyond technical roles. While Solidity developers and Smart Contract Auditors are in high demand, there is also a demand for non-tech Web3 job roles like; Web3 marketers, Token Researchers and DeFi Analysts, User experience designers, Content Creators, blockchain community managers, and lots more.

So, if you're interested in working in the Web3 industry, there are career opportunities for both tech and non-tech roles you can explore. Read our article on “20 Career Opportunities in the Web3 Job Market”, where we covered more about the non-tech opportunities in the Web3 job market.

How To Find Non-Tech Opportunities in Web3

According to a recent study by Vantage Market Research, the Web3 and blockchain industry is growing at an incredible 41.6% per year, making it one of the fastest-growing industries in the world today. This presents a massive opportunity for anyone looking to start a career in the industry.

Akin to any sector, the quest for employment can present its own set of hurdles. To simplify this process, we've curated the top 9 online platforms tailored for Web3 job searches. These websites are exclusively dedicated to both non-tech and tech opportunities in blockchain, cryptocurrency, and Web3, allowing you to sift through the clutter and zero in on precisely the job listings that align with your aspirations.

However, if you're interested in knowing more about how to find non-technical jobs in Web3, there are several steps you can take to increase your chances of success which we covered in an article titled “How To Find Non-Tech Jobs In Web3.” You will gain practical tips to help you get started.


Web3 offers a vast array of non-tech career opportunities that are both valuable and rewarding. As long as you remain active in the community and stay knowledgeable about the industry, you can flourish in your non-tech career. It's also essential to dispel these misconceptions and recognize non-technical opportunities driving the growth and success of Web3 projects.

So if you're passionate about the potential of Web3 and interested in pursuing a non-technical job role in the industry, don't let a lack of technical expertise hold you back. If you follow the tips and strategies outlined in this article, you can position yourself for success and make a meaningful impact in this exciting and rapidly evolving industry.

Are you looking forward to starting a career in the rapidly growing blockchain industry? Look no further! EkoLance is here to provide you with quality training opportunities. Afterward, you can get internships or job opportunities where you can contribute to Web3 projects and gain hands-on experience.

We have organized training sessions on blockchain content creation, solidity development, community management, smart contract audit training, and token research. In the coming months, we will launch more in-demand Web3 non-tech courses.

We also have a hackathon platform called techFiesta where you can participate in hackathons and win prizes, collaborate with other professionals, and stand a chance to get grants and funding opportunities. Join us today and start participating in hackathons.

About EkoLance

EkoLance is a Web3 skill-training and recruitment company that equips you with the knowledge and skills needed to meet the specific requirements of your preferred career in the blockchain industry. In addition to providing skill training, we partner with global tech companies in finding and hiring qualified candidates from our talent pool.

Click here to download EkoLance’s guide on the topic “5 Steps to Start a Career in the Blockchain Space.”

For updates about our training and other important developments within EkoLance, follow us on our social handles below.

LinkedIn: EkoLance

Twitter: EkoLance

Instagram: EkoLance

Facebook: EkoLance


bottom of page