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  • Writer's pictureEko Lance

How To Find Clients in Web3


Image depicting a young Web3 professional using a laptop to engage with a newly found Web3 client.

Get ready to brace yourself with information and unlock the secrets of how to get clients in Web3, akin to navigating uncharted territories. While many discuss the need to adapt and thrive in this new ecosystem, the elusive truth lies in the absence of a clear blueprint for client acquisition.


As you peer into the future of blockchain jobs, statistics paint a compelling picture of a rapidly expanding and lucrative field. According to Fortune Business Insight; The global blockchain technology market size was valued at $11.14 billion in 2022 & is projected to grow from $17.57 billion in 2023 to $469.49 billion by 2030


In this article, we will unveil precise strategies you can utilize to secure six-plus-figure deals.


What Do Web3 Clients Look Out For?

According to BSV Blockchain news, expenditure on blockchain solutions continues to expand as more industries embrace this technology. The anticipated spending for 2024 is nearing $19 billion. This financial commitment underscores the sustained demand for blockchain professionals.


Web3 clients seek talents who not only possess technical expertise but also align with their values and vision for decentralized innovation. Understanding what Web3 clients look out for can help you tailor your approach and attract the right opportunities. Here's a breakdown of what factors typically influence a Web3 client's decision when choosing who to work with:

While the specific skill sets of tech and non-tech professionals differ in the Web3 space, there are key qualities sought after by clients across both disciplines:

  • Passion for Web3: Clients appreciate a genuine enthusiasm for the technology and its potential impact on the future. This passion translates to deeper commitment, understanding, and innovative thinking.

  • Strong Communication: Effective communication is crucial for all parties involved. The ability to articulate complex ideas clearly, actively listen to client needs, and provide regular updates is essential for building trust and fostering a successful collaboration.

  • Adaptability and Continuous Learning: The Web3 landscape is constantly evolving. Clients value professionals who are willing to learn and adapt to new technologies, tools, and trends to remain relevant and effective. If you want to attract potential Web3 clients through learning and certifications; EkoLance offers comprehensive programs for both non-tech and tech professions, providing opportunities to actively contribute to Web3 projects and gain practical experience. 

What makes EkoLance particularly appealing for career advancement is the opportunity to be hired by big international blockchain companies upon completion of the training programs. Through our online hackathon platform, techFiesta, you have an opportunity to get hands-on experience working with international companies. Through a series of training programs and 100+ educational webinars, we have helped over 5K professionals enhance their skills within the Web3 industry. This concerted effort culminated in the elevation of 2000+ professionals into gainful employment, showing the efficacy of our training programs.

  • Ability to Solve Complex Challenges: Clients often have unique and intricate tech and non-tech challenges. Demonstrating the ability to troubleshoot, think critically, and find creative solutions builds confidence in your skillset.

High-demand Skills By Clients In Web3

Understanding the demand side of the equation begins with identifying what the web3 industry is actively seeking or requiring. It entails recognizing which Web3 jobs are in high demand, which companies are currently hiring within the Web3 space, and what specific roles they are looking to fill. This concept is often referred to as "product-market fit."


You must offer a product or service that resonates with the market's demands and view yourself as the product. Whether it's software as a service, smart contract auditing, or other cutting-edge solutions, your offering must fulfil a palpable need within the industry. Without product market fit, your efforts may falter at the starting line.


By aligning your skills and services with the needs of the Web3 market, you can streamline your job search and increase your chances of finding work. As the adage goes, "Follow the money."


Here are three methods to uncover where the money lies within the Web3 landscape:

1. Analyzing Web3 Job Postings: A straightforward approach is to examine the prevalent patterns in Web3 job postings. Job postings essentially serve as open invitations for you to fulfil specific needs within projects. Platforms like; Web3, JobCryptoJobsList, Remote3 Jobs, and Well Found are dedicated crypto job boards that provide valuable insights into the explicit needs of companies.

However, relying solely on explicit needs may not reveal the complete picture. To stand out from the crowd, you should also uncover the latent needs of companies that have yet to be formalized into job offers.


2. Analyzing Web3 Venture Capital Funding: Venture capital funding is a significant indicator of a project's growth trajectory. When projects secure funding, they often allocate resources toward team expansion or marketing efforts. By monitoring funding announcements and exploring job opportunities on the websites of prominent Web3 venture capital firms, you can proactively position yourself for potential roles within funded projects.


3. Examining DAO Treasury Reserves and Activity: Decentralized Autonomous Organizations (DAOs) represent a unique opportunity for you within the Web3 space. DAOs, like traditional companies, require talent and resources to grow and develop their products. By analyzing the treasury balances and expenditure history of DAOs, you can gain insights into their financial health and identify potential opportunities to offer your services.

Image depicting two Web3 professionals using key strategies to find clients in Web3.

How to Find Clients in Web3

1. Web3 Events

Web3 events are akin to entering a marketplace where opportunities abound and connections are forged with each passing moment. Eventbrite has a list of upcoming blockchain conferences and events around you. Successfully getting clients is not merely a matter of chance but a carefully orchestrated strategy and execution. Now, here are some intricacies of getting clients at Web3 events:


  • Define Clear Goals: Before setting foot in any Web3 event, it's imperative to establish clear objectives. Whether it's generating leads, creating opportunities, or closing deals. By quantifying your aspirations,  you pave the way for a focused and effective approach.

  • Strategic Pre-Event Preparation: The foundation of success at Web3 events is laid long before the doors open. Utilize tools like; Calendly, Doodle, and Zoho Bookings to book meetings in advance with both existing clients and prospective leads. Leverage platforms like RSVPify to identify key attendees and initiate meaningful conversations well ahead of time. 

  • Identifying Ideal Prospects: Take the time to research and familiarize yourself with their backgrounds, roles, and pain points. Armed with this knowledge, you can tailor your approach to resonate with their needs and aspirations, increasing the likelihood of forging meaningful connections that lead to fruitful collaborations.

  • Maximizing Engagement at the Event: Don't wait for opportunities to come to you; instead, actively seek them out. Engage in meaningful conversations and swiftly move towards concrete next steps, be it scheduling follow-up calls or advancing them through your sales process.

  • Navigating Post-Event Strategies: Take the time to sync your event interactions with your CRM, ensuring that no opportunity slips through the cracks. Send personalized follow-ups to every connection made, reinforcing your presence and solidifying the rapport established during the event. 


2. Leveraging Social Media Platforms

Social media platforms are essential for expanding your reach, building connections, and attracting potential clients in Web3. Let's explore how you can maximize your presence on key platforms like ‘X’ formerly Twitter, Discord, and LinkedIn to establish yourself as a prominent figure and cultivate valuable client relationships.


X: Twitter offers a dynamic space for news, discussions, and networking. To effectively utilize Twitter:

  • Engage with Relevant Communities: Identify and follow accounts, hashtags, and discussions relevant to your niche. Participate in conversations, share valuable insights, and contribute meaningfully to the community dialogue.

  • Share Insights and Content: Regularly share informative Twitter Threads or Tweets that can position you as a thought leader; offering your unique perspectives and analysis on trending topics in the Web3 space.

  • Participate in Twitter Spaces: Join and host Twitter Spaces, interactive audio conversations that allow you to connect with followers in real-time. Host discussions, conduct Q&A sessions, and showcase your expertise to attract potential clients and foster engagement.


Discord: Discord has emerged as a central hub for Web3 communities, offering a platform for real-time communication and collaboration. To effectively engage on Discord:

  • Join Relevant Servers: Identify and join Discord servers focused on your area of expertise and where job vacancies are posted like the EkoLance Discord community

  • Participate in AMAs: Take advantage of Ask Me Anything (AMA) sessions hosted within Discord communities. Offer valuable insights, answer questions, and showcase your skills to demonstrate expertise and credibility.

  • Foster Genuine Relationships: Focus on building genuine relationships with other members of the community. Offer assistance, provide value, and contribute positively to the collective knowledge base. By establishing trust and rapport, you can position yourself as a trusted resource and attract potential clients.


LinkedIn: LinkedIn serves as a professional networking platform with a diverse user base, including professionals, businesses, and thought leaders. To leverage LinkedIn effectively:

  • Optimize Your Profile: Create a compelling LinkedIn profile that highlights your expertise, experience, and accomplishments in the Web3 space. Use relevant keywords and phrases to optimize your profile for searchability.

  • Share Thought Leadership Content: Share valuable thought leadership content on LinkedIn to establish your company as an industry leader in Web3.Ensure content is informative, engaging, and relevant, using visuals to enhance appeal. 

  • Collaborate with Influencers: Collaborate with influencers on LinkedIn to boost your online presence and attract more customers. Identify influencers aligned with your brand values and with engaged audiences. Partner to create sponsored content like blog posts, videos, infographics, or co-host webinars and events. Ensure content is informative, engaging, and relevant, using visuals to enhance appeal.


3. Collaborate and Build Projects

Hackathons and developer challenges are excellent for showcasing your skills and connecting with potential clients in Web3.  techFiesta is an example of an online hackathon platform where you can participate in hackathons, developer challenges, and crowd tasks. This helps you gain more hands-on experience and you get to earn stablecoins, get jobs, and grant opportunities to explore entrepreneurship. Also contributing to open-source projects can be a valuable experience and may lead to job opportunities. collaborative efforts not only enhance your portfolio but also contribute to the growth of blockchain solutions. Participating in Hackathons helps with;

  • Skill Enhancement: Hackathons and developer challenges provide a platform to experiment with new technologies, tools, and methodologies. By tackling diverse challenges and collaborating with multidisciplinary teams, you can enhance your problem-solving skills and deepen your understanding of blockchain concepts.

  • Networking Opportunities:  techFiesta allows you to exchange ideas, learn from other's experiences, and forge valuable connections that can open doors to collaboration and career opportunities with high-value clients.

  • Hands-on Experience: By working on real-world problems and delivering tangible solutions within a limited timeframe, you gain valuable experience that enhances your credibility and marketability in the blockchain industry.

  • Portfolio Enhancement and Growth: Building projects collectively not only demonstrates your technical proficiency but also highlights your ability to work collaboratively in a team environment.


4. Follow-Up 

Keeping in touch with prospects involves regular communication to nurture the relationship and stay top of mind. This can include sending personalized emails, making phone calls, or scheduling follow-up meetings to discuss progress or address any questions or concerns they may have. By staying in regular contact, you demonstrate your commitment to their success and build trust and rapport over time.


Here are 2 effective ways to follow up with a client:

  •  Email: Send a follow-up email within 24-48 hours after your initial meeting or communication. Maintain a professional tone and ensure the email is well-written and proofread.

  • Social Media (LinkedIn): Engage with the client's company page or profile by liking or commenting on relevant posts. If appropriate, send a personalized direct message reminding them of your previous interaction and expressing your continued interest in collaborating.


What are the Challenges You Face Working With Clients In Web3 And How Do You Overcome Them?

Web3 offers some fantastic opportunities if you have the skill, experience, and disposition to make the most of them. However, there are some unique challenges you’ll encounter – and the better you’re prepared for them, the greater your chances of enjoying a successful, sustainable career.


Here are three difficulties professionals in the Web3 world often run up against, and some tips for negotiating them with a minimum of stress.

1. Finding Work And Managing Your Workload: As a Web3 professional, finding work can be unpredictable. Initially, you may apply for various opportunities to increase your chances of landing gigs. Eventually, you aim for regular clients. Managing workload can be tough; it often swings between too much and too little work. It's tempting to accept all offers, but it's crucial to budget for lean times and prioritize tasks. Even experienced Web3 professionals struggle with this. As you gain clients, learn to say 'no' occasionally to maintain a sustainable workload.


2. Motivation: Motivating yourself can be challenging, especially when you're used to others setting your schedule. It's essential to understand that motivation often comes after starting tasks, not before. Completing tasks successfully boosts motivation by proving your ability to deliver quality work. If motivation is lacking, start with small, achievable goals and build from there. Additionally, physical activity can help increase motivation by providing a sense of accomplishment. Remember, your success in getting more clients in Web3 depends on your ability to meet deadlines and deliver high-quality work consistently.


3. Working With Difficult Clients: Working with difficult clients is sometimes unavoidable. Challenges may arise due to practical issues like language barriers, personality clashes, or a lack of social skills on the client's part. However, with patience and effective communication, most issues can be resolved. If language barriers exist, tools like Google Translate can facilitate understanding. Remember not to take things personally, especially in text-based communication platforms like Discord or Telegram, where cues like tone and body language are absent. Developing strong communication skills can differentiate you as a freelancer and improve client interactions. 


Conclusion

In your search for Web3 clients, success favours the prepared and the proactive. By knowing what clients seek, having in-demand skills, setting clear goals, engaging in strategic event preparation, utilizing social media, collaborating and building projects, and following up on potential clients, you position yourself for triumph amidst the chaos. With each interaction, each connection forged, you inch closer to your ultimate goal of client acquisition and career growth. So step out boldly and arm yourself with this knowledge, strategy, and unwavering determination, for therein lies the path to success beyond measure.


At EkoLance, we are committed to helping you advance your career by helping you position strategically for the global job market. That's why we organize training and mentorship programs where you can build your Web3 careers. Our trainers are not just experienced but also have a proven track record of success in the blockchain space. They provide invaluable insights and guidance, sharing their experience and knowledge to help you develop your skills and build your career. 


EkoLance also built techFiesta; an online hackathon platform where you can participate in hackathons, developer challenges, and crowd tasks. This helps you gain more hands-on experience and lots of opportunities for high-paying jobs and entrepreneurship.


About EkoLance

EkoLance revolutionizes the future of work by empowering professionals in Web2 and the blockchain industry. EkoLance has two products: an educational platform with training programs for upskilling in the blockchain space and a developer activation platform called techFiesta, where companies launch hackathons and developer challenges. EkoLance has a community of over 8,000 blockchain professionals.

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If you like this article and want to know more about blockchain jobs and career opportunities in the Web3 job market, check these;


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